+612 8095 9264

 

At The Tangello Group we put our money where out mouth is.  We use inbound marketing online for our business and we publish a magazine as our philanthropic project.

 

About HQ magazine

HQ Magazine is the only comprehensive source of trusted independent information and unbiased practical guidance for Australians looking for technology and solutions to help them hear better.

The magazine is a philanthropic project of The Tangello Group. 

It is our aim to keep the hearing impaired community and hearing professionals up-to-date with the latest news from around the globe on hearing technology and medical advances.

Through inspiring stories on high-profile hearing-impaired people, the magazine aims to encourage readers to embrace technologies that will help them hear better.

Our goal is to help remove the stigma associated with hearing impairment and help people discover technology which will remove the social isolation that can result from unaddressed hearing loss.

HQ Magazine covers the full range of hearing loss and associated technologies ensuring readers are able to make informed decisions. The magazine helps navigate the often confusing and emotional decision-making process of choosing hearing technology. Access information, participate with others in the HQ Community via www.hearingHQ.com.au and www.facebook.com/hearingHQ.

Publisher

Lucinda MitchellLucinda Mitchell brings to HQ Magazine over 20 years experience in magazine publishing having worked her way up through editorial, advertising and marketing to publisher and board member working for IPC Australia (the UK's largest magazine publisher), Time Inc and ACP.  She successfully launched her own magazine Healthy Food Guide, which she sold out of in 2007.

Lucinda is passionate about publishing and when she was exposed to the world of hearing loss through her deaf stepfather who was researching a cochlear implant, she realised there was no centralised source of independent information to help Australians in the quest for a solution to their specific hearing loss issue. So the idea for a magazine to meet this need was born. As her stepfather was involved with the cochlear implant support group CICADA Australia Inc, Lucinda offered her talents to turn their newsletter into a magazine to try to reach and help more people with hearing loss.

Today, the magazine is no longer part of the CICADA organisation, but a truly independent publication dedicated to helping as many Australians as possible find inspiration, hope and information about hearing loss solutions to improve their quality of life.

The Tangello Group

With more than 25 years experience with content marketing first though magazine publishing and then on the web we can help you attract, convert, close and delight your ideal clients.

Keep in Touch

  (02) 8095 9264
  PO Box 1054,
LANE COVE 1595

 

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F.A.Q.

  • Can I do inbound
    marketing myself?

    Yes you can, but it is a fairly complicated process which takes time to master. If you need results as soon as possible and don't have the luxury of time to go through the learning process then it may be best to engage an inbound marketing specialist.
  • Do I have to have a
    marketing automation system?

    If you don't have an effective marketing automation system (we use and recommend Hubspot) then you won't have the support to ensure all your content is properly SEOed, an easy social media publishing process and more importantly you won't have the measurement tools to know what is working and what isn't.
  • How long does it take for
    Inbound Marketing results?

    The time it takes to see the ROI of your inbound marketing efforts is dependent on whether you're starting from scratch with a new website, blog and social media accounts. It usually takes between 4 and 6 months to really start seeing results - it is important to understand that inbound marketing is more of a long-term investment than a quick fix (and unfortunately the advertising quick fix is becoming less and less effective with lower ROI every day).
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Top Services

  • Inbound Marketing
  • Marketing Planning & Strategy
  • Content Strategy
  • Copywriting
  • Hubspot Marketing Automation
  • Custom Magazine Publishing

We love this quote:

Marketing used to be what you say. Now, marketing is what you do. What you make. How you act. The choices you make when you are sure no one is looking. - Seth Godin